SpongeTowels TV Commercial 2019

Introducing SpongeTowels to Your Neighbours

Idea:

Imagine a South Asian family visiting their Chinese neighbours for dinner. Not knowing how to use chopsticks well – the result is a mess. SpongeTowels: ready as always to assist.

Imagine a Chinese family visiting their South Asian neighboursfor dinner. Not knowing how to politely use their hands to eat – the result is a mess. SpongeTowels: ready as always to assist.

Details:

  • Client:

    SpongeTowels

  • Year:

    2019

  • Creatives:

    TVC, Digital Banner, WeChat

Awards:

  • Marketing Awards 2020

    Merit in Televison (Neighbours)

  • Hermes Creative Awards 2020

    Platinum in Electronic Media / Social Media / Interactive Media | Video | Marketing (Product) - (Neighbours)

TV Commercial

Chinese

South Asian

Digital Banners

WeChat